Regulation and Products


In 2009, we won a hard-fought campaign that led to Congress passing a law granting the U.S. Food and Drug Administration (FDA) the authority to regulate all tobacco products, including cigarettes, e-cigarettes, cigars and hookah. Yet, it took the FDA seven years to begin their oversight of many of these products with much more work left to be done. 

Recent spikes in the use of e-cigarettes makes clear that more must be done to regulate tobacco products and the industry's deceptive marketing practices.  We are working to ensure the government fully leverages the regulatory power it now possesses to protect children and adults. 

Tobacco use costs our nation nearly $300 billion in health care and productivity losses each year.

Latest Updates

November 15, 2022

Washington, D,C. – The American Cancer Society Cancer Action Network (ACS CAN) and its partners submitted an amicus curiae (or friend-of-the-court) brief today in support of the U.S. Food and Drug Administration’s marketing denial order (MDO) for Logic Technology Development’s menthol flavored e-cigarettes. Logic’s menthol e-cigarette is the first menthol-flavored

November 10, 2022

New data from the U.S. Food and Drug Administration (FDA) and the U.S. Centers for Disease Control and Prevention’s (CDC) National Youth Tobacco Survey (NYTS) finds more than 3 million youth report current use (past 30 days) of any tobacco product in 2022.

November 9, 2022
California, National, South Dakota

Voters in South Dakota and California made it clear on Tuesday that public health is a priority in their states.

November 8, 2022

California voters passed Proposition 31 to uphold a popular and bipartisan statewide law ending the sale of most flavored tobacco products, including menthol cigarettes and e-cigarettes. The law, which takes effect immediately, will help protect kids from a potential lifetime of addiction, reduce tobacco use and advance health equity.

Regulation and Products Resources

The tobacco industry has a long history of misleading the public on the harms of its products.  One of the most critical provisions of the TCA requires tobacco companies to receive a marketing order to prove the truthfulness of any claims that their product is “modified risk.”

Flavors are a marketing weapon the tobacco manufacturers use to target youth and young people to a lifetime of addiction. Altering tobacco product ingredients and design, like adding flavors, can improve the ease of use of a product by masking harsh effects, facilitating nicotine uptake, and increasing a product’s overall appeal.