The TPP trade negotiations present an important opportunity to begin, and set a precedent for, treating tobacco products differently to achieve the economic development, poverty alleviation and health goals the president discussed.

To shed light on the economic devastation caused by tobacco around the world, the American Cancer Society and the World Lung Foundation Monday held a unique event in Washington, DC to unveil the fourth edition of the Tobacco Atlas.

With almost 6 million people dying annually from smoking-related diseases, you can see how the tobacco industry has been able to earn incredible profits from addicting people to their products using manipulating, misleading practices. In fact, in 2010, the six leading tobacco companies in the world made a collective profit of $35.1 billion, the equivalent of the profits of Coca Cola, McDonalds and Microsoft combined.